Build the Fire Within
- Coach
- May 1
- 1 min read
Why Great Coaches Inspire, Not Intimidate
As coaches, we often talk about “effort” — demanding it, expecting it, sometimes even yelling for it. But the reality is: you can’t demand something that hasn’t been developed.
Bob Nelson said it best:
"You get the best effort from others not by lighting a fire beneath them, but by building a fire within."
That quote isn’t just a clever metaphor — it’s a call to shift our approach to leadership.
The Problem With “Lighting a Fire Beneath”
This old-school coaching style relies on pressure, fear, or punishment. It might get short-term results, but it rarely produces:
Sustainable motivation
Resilient athletes
Lasting relationships
Athletes driven only by external pressure eventually burn out, rebel, or shut down.
What It Means to “Build a Fire Within”
Instead of forcing effort, great coaches fuel belief. They:
🔍 Get to know what drives each player
🗣️ Speak with clarity, not just volume
🎯 Connect individual goals to the team’s mission
🤝 Lead with empathy, not ego
This approach takes more time — but the results are deeper. Players begin to own their development. They play with purpose. They hustle not because they have to, but because they want to.
3 Ways to Start Building That Fire
Ask, don’t assume – Understand what motivates each athlete.
Praise effort, not just outcome – Celebrate the process.
Be the model – Your consistency, energy, and attitude light the match.
Final Thought:
You’re not just shaping a season. You’re shaping people.
Build fire within.
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